Every company needs help from time to time. After all, a company can’t do everything in-house — some tasks are just too time-consuming or complicated for that. At those times, it’s best to look at outsourcing the task elsewhere. But this isn’t as straightforward as you might think.
For one, there can be a big difference in the quality of people willing to do the work for you! And you’ll need to think about whether you outsource the task to a digital agency or to an individual freelancer. While freelancers can be good, hiring a digital agency is nearly always better.
In this blog, we’re going to look at the Digital Agency vs. Freelancer question and explain why a digital agency is the way to go.
Greater Range of Skills
A freelancer could be very good at what they do. But there’s no avoiding the fact that they’re only one person. And people are limited. When you hire an agency, you’re getting access to a whole range of professionals. Individually, no one at the agency could do it all — but put them all together, and you’ve got a stellar team that will work together to ensure your project is as watertight as possible. Ultimately, you’re paying for many different skills, rather than just one.
On Demand
A freelancer is a free-spirit, generally. They don’t keep regular business hours, instead opting to work when they feel inspired. This can lead to good work, but it can create problems when it comes to communication. If you need to get in touch with your freelancer, then you’ll need to hope that they’ll pick up! When you work with an agency, you’re dealing with a more professional outfit. That means that they’ll have set business hours — if you need to pick up the phone and call, then you’ll know what someone will be there.
A Well-Oiled Machine
If you work with an experienced agency, then you’ll be getting all the rewards of working with an outfit that functions as a well-oiled machine. Sometimes, a freelancer can become a little overwhelmed, largely because there’s only one of them. At an agency, everyone knows what they’re there to do — and the result is a team where the output is consistently high. They’re just doing what they do, and it’s good.
Greater Resources
An agency is set up to help its clients. A freelancer might be dipping his or her toe in the water, doing the task on top of their regular job. They might not be quite as set up for success as they should. An agency will have a way of working and all the latest resources to ensure that the project is delivered both to a high standard and on time.
Quality Assurance
Finally, there’s the matter of quality. An individual freelancer has no one to tell them when they’re making mistakes. When you hire an agency, you’ll have peace of mind that many eyes have seen the end result — and they’ve signed off on it.
